Hi, I'm Grace Leeswadtrakul,
a product designer  with a growth & marketing background, currently based in New York.

Recently graduated from Columbia University in Tech Management. Previously at Agoda.com. I'm passionate about people and understanding their needs. Listening to Fred Again, Tems & James Blake. Looking for full-time opportunities!

See past product case studies

    STRATEGY • GROWTH • DESIGN SYSTEMS • UI/UX

    Revamping AgodaVIP for loyalty & retention

    At Agoda (online travel booking platform), I joined the growth & retention team, specifically taking charge of loyalty/VIP designs and Cashback rewards.

    PERSONAL CAPSTONE PROJECT  • STRATEGY  • UI/UX • WEB

    A social network for musicians

    Musefuse is a social media platform to connect musicians with the right collaborators, communities, and opportunities to elevate their careers.

    Dashboard mockup
    PASSION PROJECT  • RESEARCH  • UI/UX DESIGN

    Tackling Thailand's food waste problem

    Hiww is a mobile app that connects end-of-the-day food items from restaurants to people at a promotional price

    Food waste app - Hiww
    PERSONAL PROJECT • UI/UX • DATA • MOBILE

    Redesigning Pinterest's search & explore experience

    Pinterest is the visual discovery engine and the world’s catalog of ideas. I redesigned the search and explore experience to solve the problem of content irrelevancy.

    PASSION PROJECT  • RESEARCH  • UI/UX

    Tackling the emerging threat of fast fashion

    Reya is an online marketplace for sustainable fashion items from ethical brands and up-and-coming designers with sustainability in mind.

    Mockup
    DESIGN SPRINT • UI/UX DESIGN

    Digitizing a luxury hotel experience

    A mobile application to provide hotel guests with a "contactless travel" throughout their stay.

    Mockup
    HACKATHON • RESEARCH • UI/UX

    Remote care-taking app for elders  

    Tackling challenges created by COVID-19, Bridge is a tool that supports remote caretaking.